Passion is our Inspiration

With over 800 employees, the company boasts a solid infrastructure overseeing more than 100 stores spread across U.A.E & GCC (Kuwait, Bahrain, KSA, Qatar & Oman) 

Mission – how we want to affect people

To make EMARATI stand for more than just a nationality, but for unique excellence. 

Vision – what we want to become, what we want to do

Minding the gap between one of the most beautiful infrastructures & lifestyle, by creating EMARATI brands & experiences.

Values – what we value in the development of our business

For us, INTEGRITY is a central quality to DEVELOPING PEOPLE. To achieve our GLOBAL VISION, we develop and INNOVATE, create and imagine, and THINK outside the box. We aim to provide the highest QUALITY to our customers and go above and beyond their expectations.

  • Integrity
  • Quality
  • Developing people
  • Global vision
  • Innovation
  • Thinking outside the box

A desire to bring the best the world has to offer. A passion to elevate lives.  A dream to create the ultimate customer experience in luxury retail. these beliefs still ring strong and true in the working ethos of the Mohamed Hilal Group.

How we want to affect people

To put our passion into everything we do, we are not only making products; we are building brands with love, passion & inspiration in order to inspire our customers, our employees and the world

Developing of our business

Integrity is a central quality to developing people. To achieve our global vision, we develop and innovate, create & imagine, and think outside the box. We aim to provide the highest quality to our customers.

Our genius vission

To bring another perspective to business, with our unique passion & inspiration. We aim to make the Emirati name internationally known as “successful” as we exceed what’s considered “normal”